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Lucinda Phalp

Digital Content Adviser

What employment sector do you work in?

Voluntary Sector

How long have you had a green job for nature?

Less than a year

Salary Range

£20,000-£25,000k

Please describe the work that you do

I help organisations in creating content around ecology and environmental topics. This includes things such as social media management, creating visual and written content for websites and social media, consulting on website design, selecting images to be used in digital communication, making Reels and TikToks, and generally using digital means to promote and support the work of the organisation.

What do you most like about your job? Any dislikes?

I love that I am still doing a green job for nature and being involved with environmental causes despite it being a communications role. It is fantastic that it is a work from home role as this is good for me due to health issues. Only downside of that is missing being outdoors/practical ecology!

What inspired you into this career?

I have always loved the natural world and spent lots of time in the garden growing up and going on walks, and my love of the outdoors and the peace it brought me was why I wanted to get into an environmental career. However, throughout my life I have naturally gravitated towards communications and events – I love connecting with people and wanted a role where I get to spread my passion for ecology and impact people’s lives and perceptions.

Have you faced any challenges in progressing your career so far?

I have had a lot of challenges getting jobs due to being chronically ill and needing accommodations/time off because of this, as on bad days I won’t be able to do the more physical tasks, and in the past this has resulted in me losing jobs. Additionally, I had to work to support myself throughout university, including full time for a while, so I lack as much voluntary experience as some others which has posed a challenge in securing roles.

What education/training did you have?

I was home educated throughout my GSCEs, and after this I took a Level 3 City and Guilds course in Horticulture, before going on to do a BSc in Ecology and Conservation. I am now pursuing a Research Masters in conservation genetics/population genomics alongside my work.

What advice would you give to someone coming into the profession?

Get as much experience as you can and really make the most of opportunities that come your way. Talk to people doing the type of roles you want! They are usually happy to chat and give advice. Remember there are lots of pathways to the same goal so do what feels right and don’t take on too much.

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